Are You Using the Right Brow Pencil Shade? Here’s How to Tell

Your brows deserve more than a guess. Using the wrong brow pencil shade can make them look too harsh or washed out. In this post, we break down our three shades — Soft Brown, Ash Brown, and Dark Brown — so you can find the one that enhances your natural beauty.

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Amy Payne Amy Payne

The Overlooked Secret to Great Brows: Skincare

Your brows deserve as much love as your skin! Healthy, hydrated brows start with a solid skincare routine. From gentle cleansing to targeted serums, giving your brows the same attention as your face can boost growth, shine, and overall health.

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How to Perfectly Use a Brow Pencil: Pro Tips for Natural, Defined Brows

Learn how to use our clean beauty brow pencils to create natural, defined brows with step-by-step mapping, outlining, and filling techniques. Perfect for beginners or anyone wanting flawless brows.

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Lash Lifts vs. Lash Extensions: What’s Best for Summer?

Torn between lash lifts and extensions this summer? We break down the pros and cons of both to help you decide what’s best for your lifestyle and beauty goals. Plus, learn why our Keratin Lash Lift is the go-to choice for first-time clients looking for a natural, low-maintenance glow-up that lasts up to 8 weeks.

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Amy Payne Amy Payne

Spring Brows Are Blooming — Here's How to Refresh Yours

As the weather warms up and we shed the layers, it’s the perfect time to refresh your brow routine too. Spring can bring more sweat, sun, and outdoor plans—meaning your brows deserve a little extra love.

Start with a nourishing brow oil at night to condition and support growth (especially after any winter dryness). In the mornings, brush your brows into place with a spoolie and use a light-hold wax or gel to tame strays without stiffness.

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